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The smart shoes you'll reach for every single morning
Because looking polished shouldn't cost you comfortable feet.
Classic loafers look so neat – but so many are stiff, flat and slippery, with nothing underfoot to support you. By lunchtime your feet are tired and you're longing for your trainers. Daisy gives you the timeless penny-loafer look with the comfort and grip your feet have been asking for.
Say goodbye to:
- Flat, hard soles with no support for your arches
- Slipping on wet pavements and shiny shop floors
- Bending down to fiddle with laces or buckles
- Choosing between shoes that look smart and shoes that feel good
And hello to Daisy
Daisy are women's orthopaedic-style penny loafers with a supportive, ergonomic footbed and a chunky, grippy lug sole. Simply step in – no laces, no buckles – and feel the cushioned support under your arches. The ridged sole gives you a steady step on wet pavements, and the modest platform adds a little height and a modern touch to a classic shape.
Why you'll love them
- Support, never stiffness – an ergonomic footbed with arch support, so long days feel easier on your feet.
- No more slipping – a chunky, ridged lug sole that grips on wet pavements and shiny floors.
- No more bending down – a classic slip-on design: step in and go.
- Smart, never frumpy – a timeless penny-loafer look with a modern chunky sole.
- A little extra height – the modest platform adds lift without any wobble.
- 6 colours, sizes UK 2 to UK 10 – Black, Brown, Blue, Green, Red and Pink.
Made for your everyday moments
A busy day at work. A browse round the shops with cropped jeans. Lunch with friends in town. A trip to the theatre. Daisy are the shoes that look right everywhere – and still feel comfortable when you get home.
Details
- Style: slip-on penny loafer
- Footbed: ergonomic, with arch support
- Sole: chunky lug sole with modest platform
- Care: wipe clean with a soft, damp cloth, air-dry fully, keep away from prolonged water and direct heat
Size guide
| UK size | Foot length (in) | Foot width (in) |
|---|---|---|
| UK 3.5 | 8.7–8.9 | 3.3 |
| UK 4 | 8.9–9.1 | 3.3–3.5 |
| UK 4.5 | 9.1–9.3 | 3.5 |
| UK 5 | 9.3–9.5 | 3.5–3.7 |
| UK 5.5 | 9.5–9.7 | 3.7 |
| UK 6 | 9.7–9.9 | 3.7–3.9 |
| UK 6.5 | 9.9–10.1 | 3.9 |
| UK 7 | 10.1–10.3 | 3.9–4.1 |
| UK 7.5 | 10.3–10.5 | 4.1 |
Wide feet or a high instep? Choose one size up. Narrow feet? Choose one size down. Unsure between sizes? Go one size up for maximum comfort.
Shop with confidence
- 30-day money-back guarantee – if Daisy isn't right for you, return them within 30 days of delivery.
- Free tracked UK delivery – sent with Royal Mail, with your tracking code emailed to you.
- Friendly customer support – questions about sizing or colours? Email info@VioletRoseLondon.com and we'll help.
Choose your colour and size and add Daisy to your basket today – free UK delivery and 30-day returns included.
If our product does not meet your expectations, you can return it within 30 days upon receipt.
Before returning the goods, please contact our customer service at info@VioletRoseLondon.com and let us know the reason for the return so we can process your request correctly.
We are offering free shipping within the United Kingdom for all orders.
We ship our packages with a Track & Trace code so you can always monitor your order.
You will receive the Track & Trace code via email within 1-24 hours after placing your order.
Violet & Rose London has over 9.726+ satisfied customers and our customers give us a rating of 4.7/5.0.
